Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from giftenmarket.com (the “Site”).

Personal Information We Collect

When you visit the Site, we automatically collect certain information about your device, including details about your web browser, IP address, time zone, and some of the cookies installed on your device. As you browse the Site, we also collect information about the individual web pages or products that you view, what websites or search terms referred you, and how you interact with the Site. We refer to this as “Device Information.”

We collect Device Information using:

  • Cookies – Data files placed on your device, often including a unique identifier. Learn more at allaboutcookies.org.

  • Log Files – Track actions on the Site, including IP address, browser type, Internet service provider, referring/exit pages, and timestamps.

  • Web Beacons, Tags, and Pixels – Electronic files used to record browsing information, measure effectiveness of ads, and deliver personalized marketing. This includes technologies from Meta (Facebook/Instagram), Google Ads, and other advertising platforms.

When you make a purchase or attempt to purchase through the Site, we collect Order Information such as your name, billing address, shipping address, payment details (including credit card numbers), email address, and phone number.

We may also collect your phone number with your consent for SMS order updates or marketing reminders.

“Personal Information” in this Policy refers to both Device Information and Order Information.

How We Use Your Personal Information

We use the Order Information to:

  • Fulfill orders (including payment processing, shipping, confirmations, and invoices)

  • Communicate with you about orders or inquiries

  • Screen orders for fraud or risk

  • Provide information, offers, and advertising related to our products, consistent with preferences you’ve shared

We use the Device Information to:

  • Screen for fraud or potential security risks (e.g., using IP address)

  • Improve and optimize our Site (e.g., analytics on browsing and shopping behavior)

  • Deliver personalized advertising and retargeting campaigns via Meta, Google, and other advertising platforms

Sharing Your Personal Information

We share your Personal Information with trusted third parties to help us operate the Site and fulfill services. Examples include:

  • Shopify – Our e-commerce platform. See Shopify Privacy Policy.

  • Google Analytics & Google Ads – To understand usage and deliver targeted advertising. See Google Privacy Policy.

  • Meta (Facebook/Instagram Ads) – For personalized marketing. See Meta Privacy Policy.

  • Email & SMS Providers – Such as Klaviyo, for consented communications.

We may also share information to comply with laws/regulations, respond to lawful requests (subpoena, search warrant), or protect our rights.

Behavioral Advertising

We use your information to provide targeted ads through platforms such as Meta, Google, and others.

You may also opt out via the Digital Advertising Alliance opt-out portal.

SMS Marketing

If you opt in, we may send you SMS messages related to your shopping activity (e.g., cart reminders, shipping updates, promotional messages).

  • You may opt out anytime by replying STOP.

  • We will not sell or share your phone number for unrelated purposes.

Your Rights

European Union / UK (GDPR)

  • Right to access, correct, update, or delete your personal information.

  • Right to withdraw consent for advertising cookies/pixels.

  • Right to request data portability.

California (CCPA/CPRA)

California residents have additional rights, including:

  • Right to know what categories of personal data we collect and why.

  • Right to delete personal data, subject to exceptions.

  • Right to opt out of the “sale” or “sharing” of data (which includes targeted advertising).

  • Right to non-discrimination for exercising these rights.
    To exercise these rights, contact us at hello@giftenmarket.com

Data Retention

We retain your Order Information as long as necessary for order fulfillment, legal, accounting, and business purposes (typically up to 7 years for tax/financial records). Device Information is retained as long as necessary for business analytics and security, or until you request deletion.

Security

We take reasonable technical and organizational measures to protect your personal information, including:

  • Encryption of payment information

  • Limited employee access to personal data

  • PCI-compliant payment processing

However, no method of electronic storage is 100% secure, and we cannot guarantee absolute security.

Do Not Track

Please note that we do not alter our Site’s data collection when we see a “Do Not Track” signal from your browser.

Changes

We may update this policy periodically to reflect changes in our practices, technologies, or legal obligations. Updates will be posted on this page with a revised “Last Updated” date.

Contact Us

For more information about our privacy practices, to exercise your rights, or to make a complaint, please contact us: hello@giftenmarket.com. 

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